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Updates, insights, and guides on AI-native creator operations.
The data-driven playbook top agencies use to maximize return on creator spend — now with an agent doing 80% of the analysis.
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Introducing the SortCreators agent with citations, the MCP server, and closed-loop creator briefing workflows.
Everything you need to know about tracking TikTok metrics for UGC — viral multipliers, hooks, retention, RPM.
Hook length, retention curves, and the 18-second cliff. The patterns behind every spike.
Step-by-step instructions for connecting App Store Connect to measure organic install ROI from UGC.
Agent citations, MCP server beta, heatmap charts, CSV exports, and tracking reliability improvements.
We compared creator performance across both platforms using data from 500+ accounts.
A beginner's guide to creating your first UGC campaign with CPM tiers, payout tracking, and agent-drafted briefs.
Creator Hub launch, payout management, YouTube Shorts support, and bug fixes.